Business Scope
FloriPro Services™offers professional services and a wide line of products/genetics from the industry's leading plant breeders. We focus on providing professional growers throughout our sales region with high-quality young plants as well as selling seeds and unrooted cuttings. We operate throughout Europe by means of our own dedicated and independent network consisting of sales, marketing, customer service and technical service.
Distribution
Our distribution centre
is situated in De Lier, The Netherlands. This
centre makes us one of the leading automated distribution
companies in the floriculture industry. Our facility covers
12,000 m² and is equipped with an ultra-modern order picking
system. Here, our advanced computer-controlled system processes
thousands of trays with plants every day. This gives us the huge
throughput capacity we need to deliver the quantity of plants
requested and get it done on time. We also pay a great deal of
attention to product quality, so we closely monitor the climate
in the facility. The total process is based on a
seamless interaction between man and machine. Having
well-trained personnel equipped with a high-tech distribution
system allows us to provide high quality starting material.
X-tray
Seven years after the introduction of the Xtray, this
reusable tray has proven itself in commercial use and has set a
new industry standard. Praised by growers and envied by the
competition, many users throughout Europe have learned to
appreciate the benefits the Xtray offers.
The Xtray is made of highly polished
polypropylene; this helps overcome a major problem facing some
growers. Easy ejection takes the headaches out of transplanting
the plugs so that growers are no longer confronted with the
problems associated with damaging the plugs during extraction.
Special plugs
The plugs within the trays are made from
special blends of media that encourage stronger growth and a
better root system. Since the roots are not damaged during
transplanting, they take off much faster than if they had been
raised in ordinary trays. Because of how the tray legs are
designed, the roots remain inside the plug. This way, they
provide an excellent root system that will result in finished
products of high quality.
When developing the Xtray, we worked very
closely with external partners to ensure that the trays would
perform well on any kind of machinery. We now know that the
consistency in the size and shape of the Xtray makes it easy to
set up the machines so that they will run for very long periods
without any problems. The design of the Xtray makes it easy for
the machines to extract the plugs. As a result, this product has
improved the entire transplanting process.

